Social Video Campaign GNTO New York

The GNTO in New York is looking for a media outlet (hereafter referred to as ‘the provider’) to create a comprehensive concept for a content campaign with a focus on social video production and distribution in the US and Canadian markets. The provider is responsible for all components of the video creation in Germany (upon approval of the final concept). All expenses for the video creation and distribution need to be included in the total price. We are looking to create a ‘mobile-first’ campaign with a focus on an implemented social media promotion to distribute the new video(s). Emphasis should be on YouTube, Instagram and Facebook. Therefore, we require a long video format for YouTube and a minimum of 5 short-form social media videos for other social media channels. Additionally, we expect distribution of the newly created video content through the provider, preferably organically with a guaranteed reach of 10 000 000 + as well as 15 000 000 + impressions.